Water Safe for Summer Event Campaign

This is an event I created to highlight water safety to children in the St. Louis area with a daytime event held at a local pool.

watersafestl

Pieces of this campaign include:

  • An initial event pitch
  • Fact sheet
  • Frequently Asked Questions (FAQ)
  • Style sheet
  • Radio Ad
  • Press release and media pitch
  • Social media plan
  • Sponsorship letter and package details
  • A detailed list of games and activities
  • Budget and evaluation
  • A life jacket safety poster
  • A water safety brochure
  • Scavenger hunt checklist
  • MailChimp newsletter
  • Event content calendar (created using Trello)
  • Social media images
  • Schedule of events

My favorite pieces are theWater Safe For Summer Brochure and Life Jacket Poster.

Campaign Plan Final

Leave a comment